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About

On WeddingWire since 2007

Modern Bride and Formal Shop is a premier bridal salon in Bedford, New Hampshire, that has over 7,500 square feet of space. With the region’s largest selection of designer gowns, it’s no wonder brides travel from every corner of New England to shop here. Modern Bride has been family-owned and operated since 1946, providing brides with designer gowns that don’t come at the designer price. Their attention to detail and personalized service will surely make your visit about more than just the selection.

Services Offered
Modern Bride and Formal Shop has an on-site seamstress to help ensure that the gown you love fits perfectly! While their products are final sale, they receive new inventory seasonally and their gowns have a nine to eleven month turnaround time. Modern Bride is happy to serve the bride, bridesmaids, father of the bride, father of the groom, flower girls, groom, groomsmen, mother of the bride, mother of the groom, and ring bearers. Attire services include alterations, preservation, and trunk shows.

Other Services
In addition to designer gowns, Modern Bride and Formal shop carries a wide selection of items to complete your wedding day style. Bridal belts, costume accessories, garters, hair accessories, and jewelry are available for you to try on. You can also look at:

  • Formal gowns
  • Plus size gowns
  • Sample gowns
  • Shoes
  • Tuxedos and tuxedo rentals
  • Veils
  • Woman-owned

Frequently asked questions

What are your price ranges for full-priced wedding gowns?

Under $500
$500 - $999
$1,000 - $2,499
$2,500 - $3,999

What are your price ranges for full-priced suits and tuxedos?

Under $200
$200 - $499

What are your price ranges for suit and tuxedo rentals?

$100 - $199
$200 - $299

How do you price dress alterations?

By Piece

Who do you provide services for?

Bride
Bridesmaids
Father of the Bride
Father of the Groom
Flower Girls
Groom
Groomsmen
Mother of the Bride
Mother of the Groom
Ring Bearers

Which of the following services do you provide?

Alterations
Preservation
Trunk Shows

Which of the following items do you offer?

Bridal Belts
Garters
Hair Accessories
Jewelry
Plus Size Gowns
Sample Gowns
Veils

What is the average turnaround time for a bridal gown?

6-8 months

How often do you receive new bridal gowns?

Monthly

What is your return policy?

Final Sales
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Reviews of Modern Bride and Formal Shop

4.7 out of 5 rating
4.7 out of 5 rating
299 Reviews
94% recommend it
  • Quality of service
    4.7 out of 5 rating
  • Average response time
    4.7 out of 5 rating
  • Professionalism
    4.7 out of 5 rating
  • Value
    4.7 out of 5 rating
  • Flexibility
    4.6 out of 5 rating
This AI-generated summary gives you a snapshot of the overall ratings and feedback from the reviews this vendor has received.

Review summary

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Modern Bride is highly recommended by multiple reviewers for wedding dress shopping. The staff, including consultants like Hanna, Danielle, Debbie, and Michayla, are praised for their helpfulness, professionalism, and attentiveness. Reviewers

Review summary

Powered by AI
This AI-generated summary gives you a snapshot of the overall ratings and feedback from the reviews this vendor has received.

Modern Bride is highly recommended by multiple reviewers for wedding dress shopping. The staff, including consultants like Hanna, Danielle, Debbie, and Michayla, are praised for their helpfulness, professionalism, and attentiveness. Reviewers

Jessica
Jessica B. Sent on 03/23/2024
5 out of 5 rating

Modern Bride is the best!

Rachel was AMAZING! I told her the style I had in mind and the budget and all the dresses she pulled met the criteria. I didn't feel pressured or rushed and everyone else was very kind and friendly. I would recommend this bridal shop over and over again! Thank you ladies!
J
Jillian S. Sent on 10/15/2023
5 out of 5 rating

Modern Bride- Hanna is the best!

I bought my dress from Modern Bride on 9/25/23. Hanna was my consultant and she was so wonderful. I had an hour and a half appointment starting at 11:00, but didn’t leave until 2:00 because I was trying to make sure my dress was really the one! Hanna never rushed me, let me think out loud what my worries were, and really helped me focus in on the vision of my dress that was in my head. I brought in pictures and Hanna pulled several dresses that exactly fit the pictures. Turns out once they were on me, I wanted something completely different! Hanna didn’t skip a beat, went back to the drawing board and found several new dresses that hit on what I was looking for. She made me feel comfortable while trying on dress after dress, and was so knowledgeable, knowing what questions to ask to truly get at what I liked on one dress compared to another. She remembered what I had said from dress to dress, and picked up on details like when she noticed, “You said you LOVED this one,” or “You said you wished that one had more sparkle.” What finally made me say yes was when she had me close my eyes and said, “Ok, now picture yourself walking down the aisle to your fiancé…” and then the happy tears came– I said, “I guess this is my dress!” Lastly, the dress I finally chose had something I wanted altered, and Hanna confidently knew just who to suggest for that work to get done. (Modern Bride does alterations, but for the specific alteration I wanted, it wasn’t in their realm). Thank you to Modern Bride, and thank you so much to Hanna. My first and only bridal shop I went to, and I can’t wait for my dress to arrive in February!
A
Ann B. Sent on 04/26/2023
5 out of 5 rating

Wonderful Experience

I had an amazing experience with Hanna my consultant. She helped me find my dress which I was excited to say yes to my dress!! But also had wonderful suggestions for accessories as well as picked out the perfect dress for my daughter who is my maid of honor. I highly recommend Hanna at Modern Bride & Formal Shop.
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Awards

299
WeddingWire Couples' Choice Awards 2023 Winner
WeddingWire Couples' Choice Awards 2022 Winner
WeddingWire Couples' Choice Awards 2021 Winner
WeddingWire Couples' Choice Awards 2020 Winner
WeddingWire Couples' Choice Awards 2019 Winner
WeddingWire Couples' Choice Awards 2018 Winner
WeddingWire Couples' Choice Awards 2016 Winner
WeddingWire Couples' Choice Awards 2015 Winner

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